Biblioteca da Escola Galega de Administración Pública catalog

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KOTLER, Neil

Estrategias y marketing de museos Neil Kotler y Philip Kotler - Barcelona Ariel 2001 - 448 p. 24 cm - Ariel patrimonio histórico .

A15.6

ISBN: 84-344-6627-9 28,01 euros

Subjects--Topical Terms:
Marketing
Planificación estratéxica
Museo

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